The Influence of Social Media on Nigerian Product Advertising: A Case Study of Influencer Marketing
This study investigates the influence of social media on product advertising in Nigeria, focusing specifically on influencer marketing. In recent years, influencer marketing has emerged as a significant tool for…
The Influence of Social Media on Nigerian Political Discourse: A Case Study of Political Hashtags
This study examines the influence of social media on Nigerian political discourse, focusing on the use of political hashtags as a tool for mobilization, awareness, and discussion. Using a quantitative…
The Role of Digital Media in Shaping Nigerian Youth Culture: A Case Study of Twitter Trends
This study explores the role of digital media, particularly Twitter, in shaping Nigerian youth culture, with a focus on the influence of Twitter trends. The rapid growth of digital platforms…
