The Role of Social Media in Nigerian Fashion Industry Growth: A Case Study of Instagram Fashion Influencers
This study explores the role of social media, with a specific focus on Instagram, in fostering growth within the Nigerian fashion industry. By examining the activities and influence of Instagram…
The Impact of Digital Media on Nigerian Fashion: A Case Study of Fashion Bloggers on Instagram
This study examines the impact of digital media on the Nigerian fashion industry, specifically focusing on the role of fashion bloggers on Instagram. As a visual-centric platform, Instagram has become…
The Effectiveness of Digital Media in Promoting Nigerian Fashion Designers: A Case Study of Lagos Fashion Week
This study evaluates the effectiveness of digital media in promoting Nigerian fashion designers, focusing on Lagos Fashion Week as a case study. Using a quantitative research approach, the study investigates…
