The Role of Digital Media in Nigerian Economic Growth: A Case Study of Digital Entrepreneurship
This study examines the role of digital media in driving economic growth in Nigeria, with a specific focus on digital entrepreneurship. The research explores how digital platforms, such as social…
The Influence of Digital Media on Nigerian Shopping Habits: A Case Study of Online Stores and Shopping Trends
This study examines the influence of digital media on Nigerian shopping habits, focusing on the role of online stores and shopping trends. A quantitative research design was used to analyze…
The Effectiveness of Digital Media Marketing in Nigerian SMEs: A Case Study of Instagram-based Businesses
This study evaluates the effectiveness of digital media marketing in Nigerian Small and Medium Enterprises (SMEs), focusing on Instagram-based businesses as a case study. Using a quantitative research approach, the…
The Influence of Digital Media on Consumer Behavior in Nigeria: A Case Study of Online Shopping Trends
This study investigates the influence of digital media on consumer behavior in Nigeria, focusing on online shopping trends. It examines the roles of social media platforms, digital advertising, and influencer…
