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The Role of Digital Media in Nigerian Sports Marketing: A Case Study of Social Media Campaigns for Nigerian Football

This study investigates the role of digital media in Nigerian sports marketing, with a particular focus on the use of social media campaigns to promote Nigerian football. In the digital…

The Role of Digital Platforms in Promoting Nigerian Startups: A Case Study of Tech Meetups and Online Platforms

This study explores the role of digital platforms in promoting Nigerian startups, focusing specifically on tech meetups and online platforms. As digital media continues to reshape entrepreneurship, platforms like LinkedIn,…

The Role of Digital Platforms in Empowering Women in Nigeria: A Case Study of Women-Led Influencers on Instagram

This study explores the role of digital platforms in empowering women in Nigeria, with a particular focus on women-led influencers on Instagram. Using a quantitative research approach, the study investigates…

The Role of YouTube in Promoting Nigerian Music: A Case Study of Nigerian Music Video Channels

This study investigates the role of YouTube in promoting Nigerian music, with a focus on Nigerian music video channels as a case study. Using a quantitative research approach, the research…

The Role of Digital Platforms in Shaping Nigerian Entertainment: A Case Study of Netflix and Nollywood

This study investigates the role of digital platforms in shaping the Nigerian entertainment industry, with a particular focus on the influence of Netflix on Nollywood. Using a quantitative research approach,…

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