The Influence of Social Media on Nigerian Product Advertising: A Case Study of Influencer Marketing
This study investigates the influence of social media on product advertising in Nigeria, focusing specifically on influencer marketing. In recent years, influencer marketing has emerged as a significant tool for…
The Influence of Social Media on Nigerian Marriage Trends: A Case Study of Relationship Advice Blogs
This study investigates the influence of social media on Nigerian marriage trends, focusing on the role of relationship advice blogs. Social media platforms have become integral to shaping societal norms…
The Impact of Social Media Influencers on Nigerian Youth: A Case Study of YouTube Vloggers
This study examines the impact of social media influencers on Nigerian youth, focusing on YouTube vloggers as a case study. Employing a quantitative research approach, the research investigates how content…