A STUDY OF THE EFFECTS OF ELECTRONIC MARKETING ON CONSUMER BUYING BEHAVIOUR IN ABUJA FCT
The main objective of the study is to examine the effect e-marketing on consumer buying behavior in in Airtel Nigeria Plc. Abuja.
A Study of the Effect of Advertising On Consumer Buying Habits for Telecommunication Services in Abuja Metropolis
This study attempts to determine the impact of advertising on consumer buying behavior. The objectives of the study are to: