THE EFFECTS OF ELECTRONIC MARKETING ON CONSUMER BUYING BEHAVIOUR IN ABUJA FCT
The main objective of the study is to examine the effect e-marketing on consumer buying behaviour in Airtel Nigeria Plc. Abuja.
A STUDY ON THE EFFECT OF PACKAGING ON CONSUMER BUYING HABITS
This research work sought to identify the reaction of consumers towards a well-designed packaged product. The researcher highlighted the facts associated with the objectives of this study.
