The Influence of Social Media on Nigerian Product Advertising: A Case Study of Influencer Marketing
This study investigates the influence of social media on product advertising in Nigeria, focusing specifically on influencer marketing. In recent years, influencer marketing has emerged as a significant tool for…
The Impact of Digital Media on Nigerian Consumer Trends: A Case Study of Influencers Promoting Products
This study explores the impact of digital media on Nigerian consumer trends, with a specific focus on influencers promoting products. Digital platforms have revolutionized consumer behavior by enabling direct engagement…
