The Impact of Digital Media on Nigerian Advertising: A Case Study of Digital Billboards in Lagos
This study explores the impact of digital media on Nigerian advertising, focusing specifically on the use of digital billboards in Lagos. The research employs a quantitative approach to assess how…
THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR
The main objectives of the study as to examine in a comparative manner the impacts of advertisement and consumer buying behavior with a focus on unilever Nigeria plc.The study would…
THE ROLE OF ADVERTISING IN BRAND BUILDING
The general objective of this study is to examine the role of advertising in brand building in Abuja bottling company.
A STUDY OF THE EFFECT OF ADVERTISING ON CONSUMER BUYING HABITS FOR AIRTEL NIGERIA PLC
This study attempts to determine the impact of advertising on consumer buying behavior. The objectives of the study are to:
A Study of the Effect of Advertising On Consumer Buying Habits for Telecommunication Services in Abuja Metropolis
This study attempts to determine the impact of advertising on consumer buying behavior. The objectives of the study are to:
A STUDY ON ADVERTISING AND ITS INFLUENCE ON CONSUMER BUYING BEHAVIOR
The central objective of this research is to examine the impact of advertising on consumers with reference to MTN Nigeria.