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  • IMPACTS OF ADVERTISING ON CONSUMERS PURCHASING DECISION IN UNILEVER NIGERIA PLC

IMPACTS OF ADVERTISING ON CONSUMERS PURCHASING DECISION IN UNILEVER NIGERIA PLC

The main objective of the study is to assess in a comparative manner advertisement and consumer purchasing decision with a focus on Unilever Nigeria Plc.

THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR

The main objectives of the study as to examine in a comparative manner the impacts of advertisement and consumer buying behavior with a focus on unilever Nigeria plc.The study would…

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