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  • A STUDY OF THE EFFECTS OF ELECTRONIC MARKETING ON CONSUMER BUYING BEHAVIOUR IN ABUJA FCT

A STUDY OF THE EFFECTS OF ELECTRONIC MARKETING ON CONSUMER BUYING BEHAVIOUR IN ABUJA FCT

The main objective of the study is to examine the effect e-marketing on consumer buying behavior in in Airtel Nigeria Plc. Abuja.

THE EFFECTS OF ELECTRONIC MARKETING ON CONSUMER BUYING BEHAVIOUR IN ABUJA FCT

The main objective of the study is to examine the effect e-marketing on consumer buying behaviour in Airtel Nigeria Plc. Abuja.

THE IMPACT OF MARKETING PLANNING IN THE TELECOMMUNICATION INDUSTRY IN ABUJA METROPOLIS

This study aims at assessing the impact of marketing planning in the telecommunication industry in Abuja metropolis.In addition, the study seeks to achieve the following specific objectives:

A STUDY ON THE IMPACT OF AGRICULTURAL MARKETING ON NIGERIA’S ECONOMY

The general objective of this study is to examine the impact of the Agricultural marketing on Nigeria’s economic growth. The specific objective includes:

STRATEGIC PLANNING AS A VITAL WEAPON FOR MARKETING CONSUMER GOODS

The objective of this study is to examine the impact of strategic planning as a vital weapon for marketing consumer goods. The specific objective include:

THE EFFECT OF MARKETING STRATEGIES ON MEDIA ORGANIZATION

The broad or general objective of the study is to investigate the effect of marketing strategy on media organizations of Nasarawa Broadcasting Service, Lafia and adopt the best strategy for…

APPRAISAL OF BRANDING AS COMPETITIVE TOOL IN MARKETING OF CONSUMER PRODUCT

This project work highlights the importance of branding to any organization. Brand and effective brand management are integral part of the strategic marketing management. The role of brands and branding…

A STUDY ON THE EFFECT OF PACKAGING ON CONSUMER BUYING HABITS

This research work sought to identify the reaction of consumers towards a well-designed packaged product. The researcher highlighted the facts associated with the objectives of this study.

A STUDY OF IMPACT OF DISTRIBUTION STRATEGIES ON CONSUMER 

The primary objective of this study is to investigate selling and distribution strategy of a product. Other objectives include:

THE ROLE OF ADVERTISING IN BRAND BUILDING

The general objective of this study is to examine the role of advertising in brand building in Abuja bottling company.

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