ESTATE MANAGEMENT
ESTATE MANAGEMENT Estate management may be defined as the direction and supervision of an interest in landed property with the aim of securing an optimum return. This return need not…
PRODUCT LIFE CYCLE
PRODUCT LIFE CYCLE Products like human beings have life cycle-products (product life cycle) pass through stages as they age. Some products may move rapidly through the product life-cycle, while others…
SELLING ENVIRONMENT AND SELLING PROCESS
SELLING ENVIRONMENT AND SELLING PROCESS The personal selling process may occur in a variety of environment as follows: 1. Field Selling: field selling involves moving sales calls on customers at…
FUNCTIONS OF SALESMAN
FUNCTIONS OF SALESMAN The days when all the sales force (salesman) did was “sell and sell” are long gone. Salesman need to know how to diagnose a customers’ problem and…
QUALITIES OF A SALESPERSON
QUALITIES OF A SALESPERSON A good salesperson should be confident, ambitious, independent, honest, discipline, persuasive, hardworking, positive, adaptable and recipient. Being confident means that the sales representative should be bold,…
PROBLEMS OF PERSONAL SELLING
PROBLEMS OF PERSONAL SELLING Personal selling has certain short coming to which researcher wish to identify as its affects the consumer. 1. High stake in consumer loyalty Personal selling is…
IMPORTANCE OF PERSONAL SELLING
IMPORTANCE OF PERSONAL SELLING Personal selling is the face-to-face interaction between a sales person and prospective customer to persuade the customers in making an order. The importance of personal selling…
Personal selling
PERSONAL SELLING Personal selling is virtually an oral presentation of ideas in conversation with one or more prospective purchasers or buyer in order to create sales and patronage for products…
FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND
FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND According to the national institute of open schooling (2008), pitman’s system of shorthands consists of 24 consonants, 12 vowels and 4 diphthongs. The…
FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND
FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND According to the national institute of open schooling (2008), pitman’s system of shorthands consists of 24 consonants, 12 vowels and 4 diphthongs. The…