Month: May 2016

FUNCTIONS OF SALESMAN The days when all the sales force (salesman) did was “sell and sell” are long gone. Salesman need to know how to diagnose a customers’ problem and…

QUALITIES OF A SALESPERSON A good salesperson should be confident, ambitious, independent, honest, discipline, persuasive, hardworking, positive, adaptable and recipient. Being confident means that the sales representative should be bold,…

PROBLEMS OF PERSONAL SELLING Personal selling has certain short coming to which researcher wish to identify as its affects the consumer. 1. High stake in consumer loyalty Personal selling is…

IMPORTANCE OF PERSONAL SELLING Personal selling is the face-to-face interaction between a sales person and prospective customer to persuade the customers in making an order. The importance of personal selling…

PERSONAL SELLING Personal selling is virtually an oral presentation of ideas in conversation with one or more prospective purchasers or buyer in order to create sales and patronage for products…

FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND According to the national institute of open schooling (2008), pitman’s system of shorthands consists of 24 consonants, 12 vowels and 4 diphthongs. The…

FACTORS AFFECTING LEARNING AND TEACHING OF SHORTHAND According to the national institute of open schooling (2008), pitman’s system of shorthands consists of 24 consonants, 12 vowels and 4 diphthongs. The…

SHORTHAND AND ITS NATURE The oxford learners Dictionary defines shorthand as a method of rapid writing by means of abbreviations and symbols, used especially for taking dictation. While to Isaac…

Literary Genres Literature is divided into three broad genres namely: Drama, prose and poetry. Drama Drama is considered the oldest of all literary genres. It is also the situation and…

LOGICAL FALLACIES Fallacies are enormous, misleading or unsound idea, belief or argument, and the error is the result of some misuse of the reasoning processes. We use the word fallacy…